Thursday, November 22, 2007

Marketing Data or How I learned to Stop Worrying and Love the Bomb




Ok, haven’t been blogging much. Got a bone to pick, so I felt like this was a good way to vent and get back into the groove. Now that myspace and all the rest of the social networking sites are taking over the way we conceptualize the internet, myspace and the rest are apparently becoming the proving ground for up and coming television shows. For example: the myspacetv show, “Quarterlife.” This show centers around a group of 20-somethings trying to figure out their place in life. Now, as a self-diagnosing schizo-paranoid weirdo, I long ago diagnosed myself with the “Quarter-Life Crisis” which is a name for a time in young people’s lives, especially of my generation, when they faced with a world that has educated them to the Nth degree, yet refuse to accept and accommodate them into society. Typical Quarter Life Crisis symptoms include, an apathetic attitude, an aversion to older generations, a feeling of not belonging, etc… Now, back to the show. This show on myspacetv deals with these 20-something artists, living somewhere like LA, perfect skin, perfect bodies, but going through the same Quarter-Life Crisis as me. Right? Wrong. Watch a few episodes of this tripe and you will pick up pretty quick that this show is nothing but a commercial for Toyota. Hell, a good chunk of the fucking dialogue happens in the car, which happens to be a Toyota. The whole show also revolves around the fact that one of the central character blogs about all her shit on myspace. Hmmm. Wait, I used to do that and now I’m on this blog. Goddammit. They have co-opted my whole life! Get out of my head myspace!!! My only question is whether or not myspace will be using the data they compile from all the people who watch this horse shit and sell it to marketing firms who are desperately still trying to figure out how to sell us more useless shit like “Quarterlife.” Oh yea, NBC has pick up this crap for ’08. It will probably be a huge hit, win a shit ton of emmys and I’ll still be blogging and still living an actual “Quarter-Life Crisis.”

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